REVIEW: Avon Anew Vitamin C Brightening Eye Cream & Illuminating Priming Moisturizer

I seem to be on a Vitamin C kick, for I have another 2 products to review for you all! Avon Anew Vitamin C Brightening Eye Cream* and Illuminating Priming Moisturizer*. I’ve been rotating these products in my beauty routines for a bit and am ready to share my experience!

Products sent for review purposes. All thoughts are my own, always *casts doe patronus*


INFORMATION ON AVON ANEW VITAMIN C EYE CREAM AND PRIMING MOISTURIZER

EYE CREAM: Visibly reduces the look of dark circles and leaves the under-eye area looking brighter and more even-toned. 88% of women showed improvement in under-eye clarity in 2 weeks.

PRIMING MOISTURIZER: Instantly illuminates, hydrates, blurs imperfections, smooths and enhances the staying power of makeup. 94% of women showed an improvement in skin’s overall appearance.

– Avon.ca

ADDITIONAL CLAIMS:

  • Vitamins C and B3 boost radiance
  • Hypoallergenic
  • Dermatologist/clinically tested

PACKAGING:  All are packaged in opaque, plastic components. The eye cream is in an airless pump, the priming moisturizer in a tube.

HIGHLIGHTED INGREDIENTS:

  • Vitamin C – Tetrahexyldecyl Ascorbate (ATIP), derivative of L-Ascorbic Acid. Penetrates the skin more easily because it’s oil-soluble, can be formulated at a higher pH, and in-vitro seems to do the 3 main things LAA can do – collagen boosting, skin brightening, antioxidant protection. However on INCIDecoder the main study showing ATIP benefits states that ATIP was formulated at a 7% concentration with 10% L-Ascorbic Acid, so it can’t be sure if the results of the study are from ATIP alone.
  • B3 – Niacinamide. One of my favourite ingredients, for it is able to regulate sebum production, brighten and even skin, help with pigmentation, reduce the appearance of pores and fine lines, improves skin barrier by increasing its lipid production.
  • Citrus Extracts – Orange Peel, Bergamot Fruit, Lemon Peel, Tangerine Peel – I feel like they added these extracts due to the “vitamin C” theme of the products, but from what I have read, they don’t really do a lot for skin benefits. I’d rely more on the key ingredients doing the work.
  • Iron Oxides. Can help protect against visible light.

AVON VITAMIN C BRIGHTENING EYE CREAM

AMOUNT: 15 ml
PRICE: $48 CAD
WHERE TO BUY: Avon.ca

INGREDIENTS

The main occlusive used are a variety of -cones, which in my experience is rather light for my dry skin type and not enough to retain moisture. Glycerin is listed as the 4th ingredient, a skin-identical humectant. ATIP is just above the midway point on the list, with Niacinamide and the Citrus Extracts following suit.

EXPERIENCE

  • Light citrus-sweet fragrance.
  • Thin formula.
  • There are reflective particles in the eye cream, most likely from the Mica in the ingredients list.
  • Feels nice under the eyes and made the skin feel smoother.
  • Did not find it moisturizing enough for my dry under eyes.

AVON ANEW ILLUMINATING PRIMING MOISTURIZER

AMOUNT: 50ml
PRICE: $48 CAD
WHERE TO BUY: Avon.ca

INGREDIENTS

Glycerin is 2nd ingredient in the formula, a nice humectant that is also naturally found in our skin. Tocopheryl Acetate is also listed after Niacinamide, so we have some additional antioxidant protection. ATIP is mid-way through the list, below the Citrus Extracts.

EXPERIENCE

  • Texture is like a moisturizer.
  • Feels lightweight on the skin.
  • It is quite reflective on my face, I don’t find is blurring and it emphasizes my enlarged pores.

FINAL THOUGHTS ON AVON ANEW VITAMIN C EYE CREAM AND PRIMING MOISTURIZER

Avon Anew’s Vitamin C Brightening Eye Cream and Illuminating Priming Moisturizer were okay in terms of performance, but overall a lackluster experience. I wish the percentage of ATIP was given so I would have more confidence that these products have the vitamin C benefits that they claim. I’d say most of the brightening work is coming from the Niacinamide rather than the vitamin C derivative. Overall both products performed nicely, they just don’t suit my skin’s needs.

As always, I hope reviews like these are helpful and informative.

xo, M

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